Top 5 Film & Television Apps in Ireland: Q2 2021 Performance

During the second quarter of 2021, the top five film and television apps on a unified platform in Ireland showed varied performance in terms of downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides a closer look at these trends.

Disney+ demonstrated a fluctuating revenue pattern, peaking at approximately $110K in the final week of June. Weekly downloads saw a decline from early April, hitting a low in mid-May, before recovering to over 7K by the end of the quarter. Active users remained relatively stable, with a slight increase towards the end of June, reaching around 190K.

Netflix experienced a consistent increase in weekly revenue, starting from $29.9K at the end of March and reaching about $39.2K by late June. Download numbers fluctuated, with a notable rise in the last two weeks of the quarter, while active users showed a slight upward trend, closing the quarter at approximately 586K.

Amazon Prime Video saw its weekly revenue grow from $22.1K to nearly $29.8K over the quarter. Downloads were highest at the start of April, and active users maintained a steady presence, closing the quarter with just over 104K.

Hayu: Watch Reality TV showed an upward trajectory in revenue, starting at $9.4K and peaking at $16.9K by the end of June. Download numbers remained relatively low throughout the quarter, while active users saw a modest increase, ending with approximately 7.6K.

Finally, Crunchyroll displayed a stable revenue pattern, ranging between $5.5K and $6.3K. Downloads hovered around 900 each week, and active users remained steady, closing the quarter with just over 10K.

For more detailed insights into these trends, visit Sensor Tower.